Hans Biekmann has 25+ years of experience in assistance, insurance, marketing, sales and operational management. He was most recently Network Director of ARC Europe SA, the international association of the leading Automobile Clubs based in Brussels, Belgium. Hans was brought on board by the Automobile Clubs to develop strategy and vision, to improve operations in the international network and to expand its covering territory. This required market research, several market entry models and supporting business-plans, but also initial product strategy and raising additional venture funding. This International leading European Assistance Network serves more than 40 Million individual members and approx. 11 Million vehicles.
Prior to joining ARC Europe, Hans Biekmann served as Manager Foreign Offices of ANWB, the Dutch Royal Automobile and Touring Club, in Germany and Austria, worked in close cooperation with ADAC and ÖAMTC. During his position as Network Director with ARC Europe he established Worldwide Network of Medical/Travel Assistance organizations and succeeded in several common purchase projects for the Automobile Clubs. He recently founded a new assistance organization, the RussianAutoMotoClub in Moscow. Since its foundation three years ago, the organization has gained substantial success and now acts as the market leader in Roadside Assistance for Russia. He was the chairman and organizer of ARC Europe’s Annual Network Conference and led several international working groups and events. Hans Biekmann has worked closely with the marmassistance team throughout the years and supported them achieving their market leading position. marmassistance’s business portfolio almost tripled in 2011.
Related Reading: iPMI Magazine Speaks with Mr. Hans Biekmann, CEO, Marm Assistance